The first New York Fashion Week was created in 1943 by Eleanor Lambert, press director of the American fashion industry’s first promotional organization, the New York Dress Institute. The event, the world’s first organized fashion week, was called “Press Week”, and was created to attract attention away from French fashion during World War II, when fashion industry insiders were unable to travel to Paris to see French fashion shows. It was also meant to showcase American designers for fashion journalists, who had neglected U.S. fashion innovations. In 1993, the CFDA, consolidated the citywide events known as “New York Fashion Week” by staging them in a cluster of white tents in Bryant Park. New York Fashion Week, held in February and September of each year, is a semi-annual series of events (generally lasting a week or so) when international fashion collections are shown to buyers, the press and the general public. It is one of four major fashion weeks in the world, collectively known as the “Big 4”, along with those in Paris, London and Milan.